Gas station image design is the first step to attract new customers to the station to refuel, and is also a key step in turning new customers into old customers. Clear on-site guidance, neat convenience stores, and good service quality are all essential to creating a good consumer experience.

The basic requirements of gas station design are: safety, quality, enthusiasm and thoughtfulness. According to the survey, the prices and service quality of the two brands of the same kind of goods are the same, and the appearance can ultimately affect the customer's purchasing decision. Here, the image design project of the guose logo for the gas station is for the analysis of the three aspects of the gas station's stand, canopy and convenience store signboard.

The main color of this gas station is matched with blue and green colors in the ocean. The brand logo is surrounded by green, green represents environmental protection, and the overall image of the gas station is unique around the theme, making the image of the entire petrol station more Unique and interesting.Its unique personality and difficulty in production prevent the production of the same products, and cause people's curiosity and attention, so that the brand can be subtly broadcasted to meet the customer's expression of sustainable development.Therefore, in terms of licensing, for new gas stations or gas stations that need to be repaired and repaired due to equipment damage, you can select experimental samples and boldly try to change the design, process and raw materials as the basis for further improving the revised standards.

The canopy, which distinguishes different sites, such as the city center, the highway gas station, and the gas station with large sales at night, should use the self-illuminating plastic acrylic letters to help the vehicle identify the gas station; other types of gas stations and nighttime A gas station with a small sales volume can use a corporate LOGO with both reflective and luminous effects, which can reduce power consumption.

Convenience store signs, using plastic acrylic letters, when the damage occurs, can be replaced as a whole. The choice of materials should be characterized by no ash, no dust, easy to sweep, and blow off the floating ash, which is easy to clean and maintain.The image of the gas station is continuously optimized, and the corporate brand image also leaves an impression on the hearts of consumers. The promotion of the brand and the increase in sales volume are the purpose of the gas station image design.